You probably spend a lot of time working on blog posts and other content for your small business website. And you probably understand that your content is a major SEO factor that can help you rank higher in the search results. But it’s not just about getting more content on your site. It’s about getting that […]
I can’t tell you how often I have clients tell me that they want to have a certain piece of content “above the fold” on their website. They’re afraid that if important content isn’t showing on the screen when the web page loads, the visitor will apparently never see it. So, they insist on making […]
Market Research firm Lab42 did a survey to find out what consumers really think of claims made in commercial advertising. I think it’s safe to summarize the results as “Consumers think marketers are full of $hit.” Consumers think marketers are full of $hit. Click To Tweet Surprised? You shouldn’t be. Let’s take a look at […]
Having owned my own small business for about a dozen years now, one thing is certain. I’ve got a lot more gray hair. That happens when you get older. Luckily, as I’ve aged I’ve also gotten smarter in a lot of areas as well. While the internet has been a key tool pretty much since the […]
So you’ve decided that you’re ready to take your offline business and bring it online. You could be looking to use the web to attract new clients to your business, or maybe use the web to develop brand new revenue streams. Or both. Either way, to succeed with this means more than just slapping up […]
Holy crap. Shane Koyczan is a very talented dude. Anything I’d try to say here would just get in the way of this video, so take six minutes out of your day and watch this. If it doesn’t make you think back, then I feel sorry for you. Feel free to leave comments below.